Attend Catherine's workshop to learn about the three keys to social media success in 2019 .  Discover how to plan effectively to reach your audience.


Catherine is a Certified SCORE Mentor and Social Media Workshop leader.  She has dedicated five years with SCORE Fort Worth mentoring and teaching hundreds of aspiring and existing business owners.  


Catherine champions the success of small businesses by helping them create and implement their online strategic plans.   She specializes in goal setting, social media post management, and generating digital content.  Catherine has more than 20 years of business experience to assist small business in the social space. 


Catherine's primary topics include:

  • Social Media Strategic Planning

  • Social Media Current Trends

  • Creating a Content Plan

In addition, Catherine is a social media speaker and workshop trainer.  

Following is a snapshot of past engagements throughout Tarrant County:

  • Historic Downtown Grapevine Association

  • Northwest Metroport Chamber of Commerce

  • The Mansfield Area Chamber of Commerce - Women's Division

  • Dallas Small Business Development Center

  • Plan Empower Grow - Empowering Your Passion

  • Social Media Club of Fort Worth


Catherine holds a BS in Kinesiology with an emphasis on Sports Management from Texas A&M University and an MBA from University of Phoenix.  During her time in Colorado Springs, Catherine worked for USA Weightlifting, United States Olympic Committee and the Professional Rodeo Cowboys Association.  It was with USA Weightlifting, while building their website, that Catherine had her epiphany regarding online marketing.  She believed, and still does, that if a small business can do a few things right for their digital presence, then they can compete with the big guys. 

Catherine Pena 

Workshop Leader

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